Jul 29
Click Fraud and Search Engine Marketing Published by PPC-List.com Whether it be an overanxious affiliate of a pay per click search engine, or the search engine itself, if you have participated in search engine marketing you have most likely found yourself to be the victim of click fraud, whether you know it or not. Click fraud is tainting the image of many pay per click search engines and costing advertisers far too much money. Although the negative effects of click fraud are obvious to both ...
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Jul 27
Marketing is a necessary expense in running practically any business and the IRS acknowledges as much. You may run advertisements on or in the Internet, radio, television, magazines, newspapers and other media to sell your products or services. You should be deducting all of the associated costs on your tax returns. Ordinary Marketing Expenses Marketing costs must be "ordinary and necessary" business expenses in order to be deductible. Put in layman's terms, you marketing must be reasonably ...
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